Ole Henriksen Banana Bright Eye Créme
Danish beauty entrepreneur Ole Henriksen tasked Spalt PR with tightening the bond between skincare and makeup and educate the beauty press, bloggers, and makeup artists about his new product, OLEHENRIKSEN Banana Bright Eye Créme.
A crucial consideration was finding a venue to reflect beautifully on the brand and what it stands for. We chose Ett Bord, a Scandinavian restaurant with a “hyggelig” approach to healthy food. The handful of selected guests were seated at the same table sharing a delicious, interactive breakfast, whilst the Norwegian OLEHENRIKSEN trainer spoke on the importance of a good skincare routine and the new product. Afterwards, the guests were invited to touch and test, generating coverage across social media, blogs, and print for months to come.
Spalt PR Denmark
Skindergade 31, 1
DK 1159 Copenhagen
+45 3393 8830
contactdenmark@spaltpr.com
Spalt PR Finland
Iso Roobertinkatu 30
00120 Helsinki
+358 40 578 2248
contactfinland@spaltpr.com
Spalt PR Norway
Øvre Slottsgate 29
NO-0157 Oslo
+47 22 41 94 40
contactnorway@spaltpr.com
Spalt PR Sweden
Sturegatan 24
114 36 Stockholm
+46 8 667 05 21
contactsweden@spaltpr.com
Founded in 1996, with independent branches in Sweden, Denmark, Norway, and Finland, Spalt PR is among the leading full-service Scandinavian PR agencies catering to the lifestyle and fashion segment with tailored, strategic public relation solutions. Using our expertise and extensive network we achieve the desired results for your brand.
Copyright © 2018 Spalt PR. Website by BRUNSWICKER STUDIO
Spalt PR Denmark
Skindergade 31, 1
DK 1159 Copenhagen
+45 3393 8830
contactdenmark@spaltpr.com
Spalt PR Finland
Iso Roobertinkatu 30
00120 Helsinki
+358 40 578 2248
contactfinland@spaltpr.com
Spalt PR Norway
Øvre Slottsgate 29
NO-0157 Oslo
+47 22 41 94 40
contactnorway@spaltpr.com
Spalt PR Sweden
Sturegatan 24
114 36 Stockholm
+46 8 667 05 21
contactsweden@spaltpr.com
Founded in 1996, with independent branches in Sweden, Denmark, Norway, and Finland, Spalt PR is among the leading full-service Scandinavian PR agencies catering to the lifestyle and fashion segment with tailored, strategic public relation solutions. Using our expertise and extensive network we achieve the desired results for your brand.
Copyright © 2018 Spalt PR. Website by BRUNSWICKER STUDIO